We design and produce illustrated books for publishing companies and institutions such as Rockport Publishers, McGraw Hill, and the Urban Land Institute. Recent book projects have ranged from arts and crafts titles Paper Puppet Palooza, and Who’s Your Dada, to architectural and urban development books such as Getting Real About Urbanism and Infrastructure 2010.
We manage all aspects of each book's design and production.
Magazine design was our first love. John has art directed several nationally distributed magazines including Running Times, Experience, and the monthly inflight magazine of Continental Airlines.
The studio has designed and art directed alumni magazines for several top educational institutions including Babson College and the University of Northern Colorado.
Our newsletter projects run the gamut from a semi-annual four-color, illustrated arts journal that we design and produce for the world renowned MacDowell Colony artists' retreat, to a monthly two-color, data-heavy mutual fund advisory newsletter that we produce for financial publisher InvestorPlace Media.
Annual report design is a natural extension of our editorial design experience, coupled with our financial publishing background. We have designed several President’s Reports for Babson College, as well as annual reports for the MacDowell Colony. We also produce the annual Independent Guide to the Vanguard Funds, a 280 page guidebook chock full of charts, tables, and graphs.
The studio also offers graphic design services for a wide-variety of marketing collateral and advertising projects, including brochures, catalogs, media kits and direct-mail marketing. Recent jobs have included law school book catalogs and brochures for Wolters Kluwer; direct-mail materials for Adviser Investments; white papers for Pearson Education, and internal training guides for United Technologies Corporation.
Our work also includes logos and identities for businesses and institutions. We recently developed a school seal prototype for a local public high school, and a logo for a custom framing shop on Boston's famed Newbury Street.
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Our aim in web design is to utilize our print and editorial sensibilities, coupled with our strong information organization skills, to create dynamic and engaging online environments. Our sites are smart, attractive, and well thought out, but we don't let flashy graphics get in the way of the content.
We recently developed and managed a website for a high-profile political campaign in our home city of Beverly, Massachusetts, and have designed sites for a local church, a public elementary school, an alternative-folk band, and a notary service company. We custom design and code most of our web projects with client-friendly CMS's such as Wordpress and Concrete5. When more specific technical expertise is required, we contract with outside programmers and developers.
Going beyond simply designing for the web, John also has a thorough understanding of hyperlocal and social media through his creation and authoring of a local public school advocacy blog, and his development of community-based online groups. This knowledge is valuable when planning the blog and social media components of our clients' websites.
John Hall Design Group • 7 Rantoul St., Suite 207, Beverly, MA 01915 • 978-927-2905 • info@johnhalldesign.com
social media
We also offer social media consulting and management services with a hyperlocal focus. Less about design, and more about message, strategy, curation, and technology, we are well-connected to the social and hyperlocal media network in Boston and on the North Shore.
Our services are applicable to media companies, community organizations, political campaigns, and businesses or institutions who want to create a central point of information and discussion about their particular issue, product, or service. We approach projects from a journalistic perspective and curate strong archives of news and facts on a particular topic to create communities with a shared interest, and spread the message virally. READ MORE